This is the 2848th most frequent Chinese word.
打响
To start or launch successfully; to make something well-known.
In this sentence, "打响" is used literally to mean initiating an action (launching an attack).
战士们成功打响了第一轮攻击。
The soldiers successfully launched the first round of attacks.
Here, "打响" is used metaphorically to mean establishing or increasing popularity for something (brand awareness).
这家公司打响了品牌知名度。
This company enhanced brand recognition.
In this context, "打响" refers to starting an endeavor or effort in a competitive situation (market share battle).