This is the 2591st most frequent German word.
attraktiver
More attractive.
The word 'attraktiver' is used here to compare the attractiveness of one place to others and is in the comparative form.
Dieser Ort ist für Touristen attraktiver als andere.
This place is more attractive to tourists than others.
'Attraktiver' here is used as an adjective in its comparative form to describe the quality of the design of the advertisement.
Die neue Werbung ist viel attraktiver gestaltet.
The new advertisement is designed much more attractively.
In this sentence, 'attraktiver' serves as an adjective to describe the price directly, emphasizing its appeal.