This is the 4082nd most frequent German word.
zielgruppe
Target group.
Here, 'Zielgruppe' is used as a noun to represent the primary audience being targeted.
Die Zielgruppe dieses Produkts sind junge Erwachsene.
The target audience of this product is young adults.
In this sentence, 'Zielgruppe' is again used as a noun, indicating the group being analyzed or understood.
Um die Zielgruppe besser zu verstehen, wurde eine Umfrage durchgeführt.
To better understand the target audience, a survey was conducted.
Here, 'Zielgruppe' is used as part of a descriptive context, referring to the intended demographic of the advertisement.