This is the 66th most frequent Greek word.
φορά
"Φορά" in English translates to "motion," "direction," or "momentum," depending on context.
'φορά' in this sentence means 'time' in the sense of an occasion.
Αυτή τη φορά, θα είμαι πιο προσεκτικός.
This time, I will be more careful.
Here, 'φορά' refers to 'direction', as in the path or line something takes.
Η φορά του ανέμου άλλαξε από το πρωί.
The direction of the wind has changed since morning.
In this case, 'φορά' again denotes 'time', implying distinct occurrences or repetitions.