This is the 358th most frequent Icelandic word.
fyrirtækið
The Icelandic word "fyrirtækið" means "the company" in English.
The word 'fyrirtækið' refers to 'the company' as a specific entity performing an action, highlighted as the subject of the sentence.
Fyrirtækið framleiðir bækur.
The company produces books.
The word 'fyrirtækið' here is used as the object of the verb 'sá', referring to the specific company being observed.
Ég sá fyrirtækið á sjónvarpsauglýsingu.
I saw the company in a television advertisement.
In this example, 'fyrirtækisins' is the genitive form of 'fyrirtækið', indicating possession or association, referring to the company’s profitability.