This is the 2922nd most frequent Japanese word.
ウリ
"ウリ" means "gourd" or "melon" and can also refer to a "selling point" or "feature" depending on context.
In this context, "ウリ" refers to the vegetable gourd in Japanese.
ウリはどのように食べますか？
How do you eat gourd?
Here, "ウリ" refers to the standout feature or selling point of something.
この店のウリは新鮮な野菜です。
The selling point of this store is its fresh vegetables.
Here, "ウリ" metaphorically represents a person's best trait or characteristic.