This is the 1156th most frequent Japanese word.
名物
"名物" means "famous product" or "local specialty."
In this sentence, '名物' refers to a local specialty or famous product that represents the town.
この町の名物は焼き饅頭です。
The specialty of this town is grilled sweet buns.
Here, '名物' is used metaphorically to describe a person who is well-known for a distinctive characteristic.
彼はその独特な帽子で名物になっています。
He is famous for his unique hat.
In this context, '名物' appears in combination with '料理' (food) to discuss unique or notable dishes that are representative of a place or culture.