This is the 4496th most frequent Japanese word.
客層
Customer base; clientele.
In this sentence, "客層" (kakusou) refers to the range or types of customers or audience that the event is designed for. It implies consideration of various demographics or interests.
このイベントは幅広い客層を対象にしている。
This event targets a wide range of customer segments.
Here, "客層" specifies the target demographic, 'younger customer groups,' indicating a strategic focus on a particular segment.
このレストランは若い客層を主に取り込む戦略を採用している。
This restaurant adopts a strategy to primarily attract younger customer groups.
The word "客層" in this context is used to define the target customer's age and profession, assisting in market positioning of the product.