This is the 5250th most frequent Japanese word.
馴染み
"Familiarity" or "intimacy."
Here, '馴染み' refers to familiarity or connection with a place, indicating he has knowledge or experience of the town.
彼はこの町に馴染みがあります。
He is familiar with this town.
In this sentence, '馴染み' implies that the store is well-known or commonly visited by the locals.
その店は地域の人々にとって馴染みの場所です。
That store is a familiar place for the local people.
This usage of '馴染み' reflects a feeling of mutual understanding or rapport between people.