This is the 2467th most frequent Korean word.
대국민
"대국민" means "addressed to the entire nation" or "nationwide."
In this sentence, '대국민' means nationwide or intended for the whole populace, modifying '연설' (speech) to specify the audience is the general public.
대국민 연설은 대통령이 국가의 방향을 제시하는 중요한 순간입니다.
The public address is an important moment where the president sets the direction of the country.
Here, '대국민' describes the scope of the target, emphasizing that the products are intended for the general citizens.
상품을 대국민 대상으로 판매할 계획입니다.
The plan is to sell the products to the entire populace as the target audience.
In this instance, '대국민' specifies the beneficiary group of the welfare plan, indicating it is directed towards the population as a whole.