This is the 52nd most frequent Latvian word.
šogad
"This year."
In this sentence, 'šogad' specifies the time frame within which the event (traveling to Italy) occurred.
Šogad mēs aizceļojām uz Itāliju.
This year we traveled to Italy.
Here, 'šogad' highlights the temporal context for the planned action (starting a new project) referring to the ongoing year.
Es plānoju uzsākt jaunu projektu šogad.
I plan to start a new project this year.
The word 'šogad' indicates the specific year when comparing the current weather patterns to past years.