This is the 871st most frequent Portuguese word.
roubo
Theft or robbery.
In this sentence, "roubo" is used to indicate the act of stealing or theft, particularly referring to a criminal event.
O roubo do banco ocorreu durante a noite.
The robbery of the bank occurred during the night.
Here, "roubo" is employed metaphorically to express that the price is excessively high, suggesting it feels like being dishonestly made to pay much.
Esse preço é um roubo!
This price is a rip-off!
In this case, "roubo" is used in a legal context to reference the crime of theft that the person committed.