This is the 6806th most frequent Spanish word.
cupra
"Cupra" does not have a standard definition in Spanish; it is a brand name for SEAT's sports car division.
In this sentence, 'Cupra' is a brand name, specifically referring to an automobile manufacturer known for sporty vehicles.
El nuevo modelo de Cupra ha ganado muchos premios.
The new Cupra model has won many awards.
Here, 'Cupra' is again used as the name of a car brand, discussing its focus on high-performance vehicles.
La marca Cupra se especializa en coches de alto rendimiento.
The Cupra brand specializes in high performance cars.
In the context here, 'Cupra' refers to cars made by the Cupra brand, indicating the focus of the store's merchandise.