This is the 5901st most frequent Swedish word.
ikeareklamen
"Ikeareklamen" in Swedish means "the IKEA advertisement" in English.
In this sentence, 'ikeareklamen' refers to a specific advertisement from IKEA.
Ikeareklamen visar de senaste produkterna i deras sortiment.
The IKEA commercial shows the latest products in their range.
Here, 'ikeareklamen' is being used to denote the IKEA commercial sent via mail, emphasizing a habitual action.
Vi brukar alltid titta på ikeareklamen när vi får den i posten.
We always watch the IKEA commercial when we receive it in the mail.
In this usage, 'ikeareklamen' refers to the IKEA advertisement as the subject of their discussion.