This is the 1104th most frequent Swedish word.
talesperson
Spokesperson.
The word 'talesperson' is used here to refer to a representative who speaks on behalf of an organization, showing the formal role of delivering public communication.
Talespersonen för organisationen höll en presskonferens.
The spokesperson for the organization held a press conference.
The term 'talesperson' highlights an individual's designated role in communicating and representing the project.
Han blev utnämnd till talesperson för projektet.
He was appointed as the spokesperson for the project.
Here, 'talesperson' is used to indicate a person who conveys information regarding the company's agenda or viewpoints to the public.