This is the 406th most frequent Turkish word.
desteği
"Support" or "assistance."
Here, 'desteği' indicates 'the support' in a possessive form referring to the friends.
Başarılı olması için arkadaşlarının desteği çok önemli.
Their friends' support is very important for them to succeed.
In this sentence, 'desteği' specifies 'the support' of the fans, showing possession.
Takımın zaferinde taraftarların desteği büyük rol oynadı.
The fans' support played a significant role in the team's victory.
'Desteği' here refers to 'the support' given by experts, emphasizing its importance and the source.